The biggest story this week isn’t technically about freelancing, but could definitely ruin our freelancing and personal lives. It’s a retelling by Mat Honan: how his digital life was destroyed in the span of an hour. If you don’t read anything else this week, read the articles under “Security and Two Factor Authentication” and protect yourself.
Security and Two Factor Authentication
If you’ve ever seen someone with an RSA tag, maybe you have something similar with your business bank account that generates a time/sequenced based number that has to be used in addition to your password; that’s two-factor authentication.
Seriously, enable Google’s 2-Factor authentication.
The story that brought this to a lot of people’s attention
Debunking some myths about two-factor authentication
Content Strategy Generator looks pretty cool. Worth a scan, you might find something you haven’t heard of before.
For the developers and geeks, this is how that Content Strategy Generator works. It’s a google doc that does a lot of queries to other sources.
Don’t be a perfectionist.
If you’re an SEO.
Some good tips to make sure you take on only clients you want to work with.
If you already have a decent sized list (whatever that means to you, I guess) this will help you grow. Don’t think it’s that great for a brand new list.
It also forces you to figure out what you’re really doing so you can delegate said tasks.
From scratch, so assuming you don’t have one.
Some really clever ways to wow your new customers. These work because almost nobody has the persistence to keep doing them, some can’t even start.
Email lists are interesting, especially if you’re relying on your provider to keep that backed up.
Interesting discussion by Sam Soffes, creator of Cheddar.
Patrick puts out another epic level blog post, send this to Instapaper and come back to it with a cup of coffee and a nice chunk of time.
With some ideas of questions that need to be answered of every new client.
“Ruthlessness is a hell of a time-saver.” Huzzah!
More love for Google Plus Hangouts. And some tips how to use it well.
Performance and security are just two concerns.
Answering “What can you do for me?”
This looks like a cool little piece of OSS that tells you how to accomplish what you did with the mouse and menus with keyboard shortcuts.
Been there, done that.
Pat Flynn has been crushing it for quite a while now, but if you need a monthly spurt of inspiration, this might work. No, it’s not freelancing, but there are other ways than selling your time to make money.
Reddit discussion on working with agencies and if they’re any different from your other clients.
Show or Tell
We talked about productivity on Ruby Freelancers and this hit at just the right time.
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