Issue #6

Editor’s Note

I’m not sure about you, but I’m so not ready for Christmas. Lots of stuff still to wrap for my two girls. Should I survive I’ll see you back here next week during the slowest week of the year for most offices.

Happy Holidays!

Oh, right, you wanted to get me a Christmas present. You shouldn’t have. But if you insist, you could help spread the word:

  • Tell your colleagues about Freelancing Weekly or forward them your latest copy
  • Like our Facebook Page and join the conversation (you can even use it as a way to submit content I should take a look at)

Articles

It Will Happen to You

Freelancing isn’t all rainbows and unicorns. Lauren covers 10 problems that most freelancers will run into at one point or another.

7 Ways to Ask for Testimonials

If you’re not getting work through referrals then at some point you’re going to have to convince your potential clients that you’re the person for the job. Social proof is the best way to do that and Thursday gives you 7 different ways to ask your clients to give you a testimonial.

Do Freelancers Put Work Before Health?

Yes, moving on. Oh, we shouldn’t? Right. Here’s a look at leading a healthier freelance life, courtesy of Melanie Brooks.

Leaving the Referral Altar Behind

Not as drastic as it sounds. Paraphrasing for Martha: try to maintain some balance with your client finding methods. It’ll make it easier to keep out of a famine cycle if you do that.

Our Freelancer Predictions for 2012

Melanie takes a recent blog post from Entrepreneur magazine and puts her spin on it for Freelancers. She has a really cool example of collaborating with a bunch of local vendors to offer a $100,000 wedding to the readers of the magazine she edits.

How to Be Happier by Working Through the Holidays

Ed Gandia offers up 10 ways to work on your business this Holiday season instead of in your business. Some good suggestions especially if you’re the type of person that can’t stop working.

Freelancers: 5 Ways to Generate Client Leads and Increase Web Traffic

If you’re looking for more ways to bring more eyeballs to your website then this article is for you. Among the five: the oft-suggested Free Report and hosting a Webinar to name just two.

Turning Small Projects Into Big Profit, A Case Study

This isn’t a story on how to upsell your small budget clients on a bunch of services and extras to turn a smaller looking project into a big one. It is a story about how accurates and fairly rigid scope coupled with good process can make lower budget projects more profitable. Jon and Simon do a good job explaining why you might not want to turn your nose up at “smaller” gigs.

Resources

Freelance Freedom #238: Holiday 2011 Jingle

Freelance Freedom, the Holiday Edition.

Longtail Keywords – The Google Infographic

An interesting look at what Google is doing to long tail search.

Engineers Ruin Christmas

Amber shares a math heavy look at Santa’s toy delivery connundrum.

Awesome Free Texture Packs from 2011

Loads and loads of free textures.

Sponsor

This week’s newsletter is brought to you by me. I built Freelance Funnel, a service that takes the headaches out of finding new leads. If you’re a new freelancer, or don’t have a big enough referral network to keep your pipeline full, you’ll definitely want to check it out. There’s even a 30 day free trial, so there’s nothing to lose.

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